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Imitation (butter) is the sincerest form of flattery

MAYS LANDING, New Jersey - It was not two weeks ago that I mentioned I Can't Believe It's Not Butter while noting the Fabio/Clooney dust-up.

Just in time, the Serious Eats blog hunted around and posted some examples from the universe of imitators of this august product, including Butter It's Not! and What, not butter!

Found via Boing Boing


Christine said...

You know that Fred Meyer container piqued my interest! But still I would never consume any fake butter. I think you should put real butter and imitation butter out and see what your cat goes your first as an interesting experiment.